FEATURED SPONSOR: Tofino Resort + Marina is a proud sponsor of Tuff City Radio.
90.1 FM Tofino
99.5 FM Ucluelet
TUFF CITY RADIO
We are your source for everything that's happening in and around Ucluelet & Tofino. We'll keep you up to date on all the latest local news, sports, weather, and more. And when it comes to entertainment, we've got you covered with the best in local music and culture.
Radio Works!
Advertise With Us
We Reach Thousands Daily
Become a sponsor. Looking for a way to reach local WEST COAST customers, find employees or announce an event? There's no better way than advertising on Tuff City Radio!Thousands of people tune in to Tuff City Radio every day, both through online streaming and traditional radio broadcasting. That means your business will be front and center in the minds of your target market. Don't miss out on this fantastic opportunity - advertise with Tuff City Radio today!
Made in Canada
Tuff City Merch
CURRENTY RESTOCKING. No Inventory available for sale at moment.Looking for a stylish and unique gift for the music lover in your life? Check out Tuff City Radio's Canadian merchandise! Our collection includes men and women's tank tops, t-shirts, baseball shirts, hats, mugs and stickers, all emblazoned with our cool Tuff City Radio logo.Keep your eye open for when we restock.
Proud Ally
Tribal Parks Ally
Traditional Unceded Homeland of the Tla-o-qui-aht First Nation. Tofino, BC'We uphold the ƛaʔuukʷiʔatḥ Nation’s relationships and responsibilities within the web of life that exists here – and use these teachings to guide, balance, and inform newcomers’ influences.ƛaʔuukʷiʔatḥ Tribal Parks Guardians tend to the Intergenerational Gardens, which include the largest intact ancient coastal rainforest on Vancouver Island. The Tribal Parks Allies provide experiences which connect to our story, and support our collective vision for a culturally and ecologically rich coastline forever.'Visit the Tribal Parks website to sign up and make the pledge.
Our Weekly Programming
Daily Shows Calendar
With shows ranging from interviews and local news to music and events, there's something for everyone on Tuff City Radio. And with our handy calendar, you'll never miss a beat! Simply consult the show calendar for show times and topics, then tune in for a dose of everything that's happening.
About
One of Canada's last independently owned radio stations. We are created for and supported by the diverse voices of Vancouver Island and the West Coast of Canada.
We Are One Of The Last Independently owned radio station
Proudly Supporting Our Community
Looking for a radio station that's truly independent? Look no further than Tuff City Radio! We are one of the last independently owned radio stations in the country, and we're committed to bringing you the best in regional news and events, as well as showcasing emerging Canadian artists. Our stations are on air 24/7, 365 days a year, so you'll never miss a beat.Plus, we have a number of local hosts who provide themed programming that will keep you entertained. And if that's not enough, we also import some great nationally syndicated programs and Vancouver Canucks hockey games! Tune in today for the best in daily information programming, including local and national news and sports, tide reports, weather, driving conditions, and marine weather.
Globe And Mail Feature
Keeping The Rock Alive
Rain or shine, pandemic or not, we keep the rock alive at Tuff City Radio. After over 20 years of living in Tofino, Cameron Dennison and Kimberly Johnston have continued to fall more in love with radio and being part of the community.Learn more about how Tuff City Radio pulled through the COVID pandemic and was instrumental in bringing people during this difficult time in this featured article in The Globe And Mail.
Powered By YOU
Donate & Support Tuff City Radio
Do you love our content and want to support our small, independent, and unique station? If so, please consider becoming a Patron of our station. You will help us maintain our integrity, quality, and authenticity. Become a monthly Patron today!
Shows
With shows ranging from interviews and local news to music and events, there's something for everyone on Tuff City Radio. And with our handy calendar, you'll never miss a beat! Simply consult the show calendar for show times and topics, then tune in for a dose of everything that's happening.
STREAMING ALL SHOWS! Click here to listen to all our SOUNDCLOUD streamed playlists and shows! Soundcloud.com
FEATURED SHOW! Listen to all the shows for 'HIP TO THE SOUND' on SOUNDCLOUD with playlists + show links! hiptothesound.com
Monday
Wildside Grill Lunchtime Thrill, 12 pm -1 pm
SPONSORED BY WILDSIDE GRILLPacific Sands Power Hour, 2pm - 3pm
SPONSORED BY PACIFIC SANDSHappy Hour Upbeat Tunes, 3pm - 4pm
SPONSORED BY THE MAQThe Tuff City Jazz Show, 6-8 pm
SPONSORED BY THE WICKANINNISH INN
The Jazz Show is a calming breath of fresh air on Monday evening. From popular favourites to hidden gems listeners will have the opportunity to hear the very best in Jazz as well as information about the artists and the recordings being played.The Psychedelic Basement with Mike Chips, 9 pm-12 am
Mike's been in his basement for a long, long time. He shares with us the treasures of his time down deep in the psyche of the human experience. Welcome to the basement.
Tuesday
Wildside Grill Lunchtime Thrill, 12 pm -1 pm
SPONSORED BY WILDSIDE GRILLPacific Sands Power Hour, 2pm - 3pm
SPONSORED BY PACIFIC SANDSHappy Hour Upbeat Tunes, 3pm - 4pm
SPONSORED BY THE MAQTaco Tuesday, 6:30-8:30 pm
Join us for some amazing hip hop -featuring local artists & talent.Radio Chaos, 9-11pm
The only true metal experience offered on FM radio. Two hours of straight, metal, mosh pit classics to lesser-known gems.
Wednesday
Wildside Grill Lunchtime Thrill, 12 pm -1 pm
SPONSORED BY WILDSIDE GRILLThe Red Door, 1 pm - 2 pm
An all-female show dedicated to
interviewing women from various walks of life. A show by women, for women.Pacific Sands Power Hour, 2pm - 3pm
SPONSORED BY PACIFIC SANDSHappy Hour Upbeat Tunes, 3pm - 4pm
SPONSORED BY THE MAQNight Drive with Tristan and Karen, 6 pm - 8 pm
Join Tristan and Karen as they take you on a thematic musical drive. Every week has a direction.Fish Head Soup for the Soul with Terry Dorward, 9pm - 12 am
Fish Head Soup for the Soul with DJ Crazy Fish. Indigenous hip hop and metal. Decolonializing your musical mind.
Thursday
The Funky Fresh Food Hour with Bobby Lax, 9 am - 10 am
Sponsored by TUCG
Playing funky beats, jam band legends, and all the while talking produce and farm fresh living.The Community Report dedicated to the incredible individuals living on the west coast, 11 am - 12 pm
Sponsored by Black Rock OceanFront Resort & Long Beach LodgeWildside Grill Lunchtime Thrill, 12 pm -1 pm
SPONSORED BY WILDSIDE GRILLPacific Sands Power Hour, 2pm - 3pm
SPONSORED BY PACIFIC SANDSHappy Hour Upbeat Tunes, 3pm - 4pm
SPONSORED BY THE MAQDr. Johnston's Musical Emporium, 7-10 pm.
Join everyone's favourite doctor for a dose of the sonic medicine you need.
Friday
Wildside Grill Lunchtime Thrill, 12 pm -1 pm
SPONSORED BY WILDSIDE GRILLPacific Sands Power Hour, 2pm - 3pm
SPONSORED BY PACIFIC SANDSHappy Hour Upbeat Tunes, 3pm - 4pm
SPONSORED BY THE MAQKook Soup with Andre McGillivray, 8-9 pm
Garage Rock, Surf Rock, Tiki Weirdness, Sick Psyche, Greasy Soul, Trash Blues Everyone is dropping into this party wave.Operation X-Ray with Andre McGillivray, 9-10 pm
Noise Rock & Post Punk & all points in between. This is NOT a drum circle.
Saturday
Moffat in the Morning with Pete Moffat, 9 am - 12 pm
Moffat in the morning is Folksy & Bluesy. It is our most classic show on Tuff City & Ukee Radio.Random Play with Doug Cox, 1 pm - 3 pmRandom Play features rare and not-so-rare recordings mixed with Doug's stories and observations about music, the music business and the men and women who make the music.
Sunday
Classical Music, 6 am - 10 amBrush up on your classical music education and appreciation on Sunday mornings.Happy Hour Upbeat Tunes, 3pm - 4pm
SPONSORED BY THE MAQHip To The Sound, 6 pm - 8 pm
Let DJ Swob take you on a musical odyssey through groove-laden treasures from across the decades and genres. Spinning good vibes to round out your weekend.Aisle 5 Live with Tristan, 9 pm - 11 pm ish ..Reggae and Dub music to throw down your own in house Reggae Dance Bomb!
Donate
Do you love our content and want to support our small, independent, and unique station? If so, please consider becoming a Patron of our station. You will help us maintain our integrity, quality, and authenticity. Become a monthly Patron today!
Recurring Monthly Donation
Support Tuff City Radio and become a Patron!
All monthly subscriptions are handled by Patreon.com and proceeds go fully to supporting Tuff City Radio.Since we are a small, independent, local radio station broadcasting in Tofino 90.1 & Ucluelet 99.5, we often struggle to make the large technological upgrades which are necessary in this line of work. Your monthly donation helps us to:• Upgrade our in-studio gear
• Expand our broadcasting reach
• Upgrade our towers and transmitters
• Continue to pay for necessary future technological upgradesThank you for becoming a West Coast Radio Patreon.Cameron, Kim, & The Tuff City Radio Family
One Time Donation
$25-999 DONATION
You choose the amount of your one time custom donation, powered securely by Square.com.Since we are a small, independent, local radio station broadcasting in Tofino 90.1 & Ucluelet 99.5, we often struggle to make the large technological upgrades which are necessary in this line of work. Your monthly donation helps us to:• Upgrade our in-studio gear
• Expand our broadcasting reach
• Upgrade our towers and transmitters
• Continue to pay for necessary future technological upgradesThank you for supporting West Coast Radio!
Free Hat With Your
Specials
Looking for a powerful way to reach the West Coast? Tuff City Radio has some amazing advertising specials through out the year. Contact us to see if we might have a special that works perfectly!
Seasonal Specials
EVERY YEAR WE OFFER SEASONAL SPECIALS. BOOK EARLY TODAY SO YOU SECURE YOUR SPOT. LIMITED AVAILABILITY. THESE SPECIALS ALWAYS SELL OUT VERY FAST WHEN WE OFFER THEM!
Contact Us Today
Please contact Kim for all advertising queries, plus any Spring/Summer and Holidays Special pricing. Don't hesitate to reach out and inquire if we have any current specials that might work perfect for you.
Our Sponsors
Tuff City Radio is proudly sponsored by these awesome folks. Join us in keeping local radio awesome!
Advertising Rates
Tuff City Radio Delivers Results + Simple Transparent Pricing.
Local Radio Ads Work
TUFF CITY RADIO GET'S THE CROWD RUNNING TO YOUR BUSINESS OR NEXT BIG EVENT!
Radio advertising is big business across North America. Some people think radio is a dying medium, but the figures fail to back this up. Companies spent approximately $14.8 billion on radio show ads last year. SourceLooking for a way to reach your target audience in the most effective way possible? Look no further than Tuff City Radio Advertising. Our results-driven approach ensures that your message is heard by the right people, at the right time. Plus, our simple and transparent pricing makes it easy to budget for your campaigns, plus we are local and friendly.
Report Sponsorships
Starting at $825 / Month
3 to 6 MONTH COMMITMENTLooking for a way to get your business noticed? Our Report Sponsorship package is the perfect solution! They give you great exposure on our prime-time radio show, 7 days a week. Plus, we'll create a custom ad or jingle for your business, so you can really make a lasting impression. It's a small investment that will pay off big time.✓ Our most exclusive sponsorship
✓ Top tier brand recognition at peak listening hours
✓ Branded content featured alongside vital aspect of radio - the weather, fishing, surf and tide report.
✓ 7 days a week, 6 times per day
On-Air Packages
We have three levels of packages: Gold, Silver and Bronze.
GOLD
Starting at $550 / Month
3 to 6 MONTH COMMITMENT✓ Our Most Popular Package
✓ Jingle or spoken ad
✓ You can change ad seasonally
✓ 5 days a week, 5 times per day at peak listening hours
SILVER
Starting at $400 / Month
3 to 6 MONTH COMMITMENT✓ The most affordable monthly pricing for your business. You get a spoken ad, 4 times a week 4 times a day, you can change your ad seasonally.
BRONZE
Starting at $300 / Month
12 MONTH COMMITMENT✓ - Exclusively for small businesses of 1-2 employees or owner-run businesses
**✓ Ads run Mon-Fri during a mix of peak & non-peak listening hours **
Radio Liners
Starting at $100 / Month
✓ - Fun, engaging radio shout-outs: “Hi my name is Gerry with X company and you are listening to Tuff City Radio."
Weekly Packages
**✓ - Email [email protected] for weekly advertising campaigns **
Online Packages
Banners
Starting at $99 / month
✓ Your business is featured for a month on our website’s home page our website guarantees visibility from hundreds of visitors per day
Live On Location
Starting at $399.99 Per Event
Looking to enhanced your business' visibility and get more customers in the door? Tuff City Radio's remote broadcast packages are perfect for you! Our live 2-hour broadcasts will feature your business location prominently, and we'll even do 4 live breaks per hour to really let your customers know what you're all about. Tuff City Radio is the perfect way to reach a wider audience and get the word out about your business - so don't wait, sign up today!
✓ Live broadcasting from your business for a special event / grand opening
✓ Includes personalized programming and music choices as well as detailed broadcasting regarding your live event
Advertising Specials
Limited Availability Inquire Now
Looking for a way to get your business noticed...reach out to see if we have a seasonal campaign special going on. We can custom design something just for you. Awesome saving for a small investment that will pay off big time.✓ Very limited availability, sells out fast
✓ Excellent seasonal pricing
✓ Branded content that gets your message out.
Contact Us To Advertise
Contact
Please contact us if you have any special requests or questions.
Privacy Policy
Tuff City Radio cares about your privacy.
Tuff City Radio (“we”, “us” or “our”) operates the website (hereinafter referred to as the “service”). This page informs you of our policies regarding the collection, use and disclosure of personal data when you use our service and the choices you have associated with this data. We use your data to provide and improve the service. By using our services, you agree to the collection and use of information in accordance with this policy.DEFINITIONSService
The service is the website operated by Tuff City RadioPersonal data
Personal data designates data relating to a living person which can be identified from this data (or from these and other information in our possession or likely to become so).Use of data
Usage data is data collected automatically, generated either by the use of the service, or by the infrastructure of the service itself (for example, the duration of a page visit).Cookies
Cookies are small files stored on your device (computer or mobile device).We collect several types of information for different purposes to provide and improve our service to you.COLLECTION AND USE OF INFORMATION
PERSONAL DATA
When using our service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:- Email
- Last name and first name
- Address, state, province, postal code, cities
- Cookies and usage dataWe may use your personal data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You can refuse to receive all or part of these communications by contacting us.PERSONAL DATA
We may also collect information about how the service is accessed and used (“Usage Data”). This usage data may include information such as your computer’s Internet protocol address (for example, IP address), browser type, browser version, the pages of our service that you visit, the time and date of your visit, time spent on these pages, device identifiers and other diagnostic data.MONITORING AND COOKIE DATA
We use cookies and similar tracking technologies to track the activity of our service and we retain certain information.Cookies are files containing a small amount of data which may include a unique and anonymous identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies are also used, such as tags, tags and scripts to collect and track information, as well as to improve and analyze our service.You can ask your browser to refuse all cookies or to indicate when a cookie is sent. However, if you do not accept cookies, you may not be able to use certain parts of our service.Examples of cookies we use:
- Session cookies: We use session cookies to operate our service.- Preferably cookies: We use cookies preferably to remember your preferences and various parameters.-Security cookies: We use security cookies for security purposes.USE OF DATA
Tuff City Radio uses the data collected for different purposes:
Provide and maintain our service
- To notify you of changes to our service
- To allow you to participate in the interactive features of our service when you wish
- Provide customer support
- Gather valuable analyzes or information to improve our service
- To monitor the use of our service
- Detect, prevent and resolve technical problems
- To provide you with news, special offers and general information about other goods, services and events that we offer and similar to those that you have already purchased or on which you have requested information, unless you have chosen not to receive this information.DATA TRANSFER
Your information, including your personal data, may be transferred to and stored on computers located outside of your state, province, country or other government jurisdiction where data protection laws may differ from those in your jurisdiction.If you live outside of Canada and choose to provide information to us, please note that we transfer data, including personal data, to Canada and process it in Canada.Your consent to this privacy policy, followed by your submission of such information, represents your agreement to this transfer.Tuff City Radio will take all measures reasonably necessary to guarantee the secure processing of your data, in accordance with this privacy policy, and no transfer of your personal data will be made to an organization or a country, unless adequate controls are in place, including security of your data and other personal information.DISCLOSURE OF DATA
LEGAL REQUIREMENTS
Tuff City Radio may disclose your personal data in good faith believing that such action is necessary to:
- Comply with a legal obligation
- To protect and defend the rights or property of Tuff City Radio
- To prevent or investigate possible wrongful acts related to the Service
- To protect the personal safety of service users or the public
- Protect against legal liabilityDATA SECURITY
The security of your data is important to us, but remember that no method of transmission over the Internet or electronic storage is 100% secure. We strive to use commercially acceptable means to protect your personal data, but we cannot guarantee its absolute security.SERVICE PROVIDERS
We may use third-party companies and individuals to facilitate our service (“service providers”), provide the service on our behalf, provide service-related services or help us analyze the use of our service.
These third parties only have access to your personal data to perform these tasks on our behalf and are obliged not to disclose it or use it for other purposes.ANALYTIC
We may use third-party service providers to monitor and analyze the use of our service.
Google Analytics - Google Analytics is a website analysis service offered by Google that tracks and reports traffic on a website. Google uses the data collected to track and control the use of our service. This data is shared with other Google services. Google may use the data collected to contextualize and personalize the advertisements of its own advertising network. You can choose not to have made your activity on the Service accessible to Google Analytics by installing the browser add-on to deactivate Google Analytics. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js and dc.js) from sharing information with Google Analytics on visit activity. For more information on Google’s privacy practices, see the Google Privacy & Terms web page: https://policies.google.com/privacy?hl=en.BEHAVIORAL REMARKETING
Tuff City Radio uses remarketing services to advertise on third-party websites after you visit our service. We and our third-party suppliers use cookies to inform, optimize, and serve ads based on your previous visits to our Service.
Facebook - Facebook’s remarketing service is provided by Facebook Inc. To learn more about Facebook interest-based advertising, visit the following page: https://www.facebook.com/help/164968693837950 To opt-out of Facebook’s interest-based ads, follow the instructions provided by Facebook: https://www.facebook.com/help/568137493302217 Facebook adheres to the principles of self-regulatory online behavioral advertising established by Digital Alliance. You can also unsubscribe from Facebook and other participating companies through the Digital Advertising Alliance in the United States http://www.aboutads.info/choices/, the Digital Advertising Alliance in Canada http: // youradchoices. ca / or European Alliance for Interactive Digital Advertising in Europe http://www.youronlinechoices.eu/, or unsubscribe using the settings on your mobile device. For more information on Facebook’s privacy practices, please see Facebook’s privacy policy: https://www.facebook.com/privacy/explanationLINKS TO OTHER SITES
Our service may contain links to other sites that we do not operate. If you click on a third party link, you will be directed to that third party’s site. We strongly recommend that you consult the privacy policy of each site you visit.
We have no control over and assume no responsibility for the content, privacy policies or practices of third party sites or services.PRIVACY OF CHILDREN
We do not knowingly collect personally identifiable information from persons under the age of 18. If you are a parent or guardian and you know that your child has provided us with personal data, please contact us. If we realize that we have collected personal data from children without verifying parental consent, we will take steps to delete that information from our servers.CHANGES TO THIS PRIVACY POLICY
We may update our privacy policy from time to time. We will notify you of any changes by posting the new privacy policy on this page.
We will notify you by e-mail and / or a visible notice on our service before the change takes effect and update the “effective date” at the top of this privacy policy.
We recommend that you periodically review this privacy policy to keep yourself informed of any changes. Changes to this privacy policy take effect when posted on this page.CONTACT US
If you have any questions about this privacy policy, please contact us:
By email: [email protected]